Warner Bros Games UK envisioned a real life version of the Scribblenauts Showdown video game, with the idea of incorporating a music track with recognisable sound effects from the game. 

We provided the bouncy, upbeat track and blended this with real sounds from the game, as well as some ridiculous samples, to create a strange and silly Scribblenauts world. In this cheeky game, two friends, well-known YouTubers, race to get home, employing stripey strongmen and golf buggys along the way, and completing zany tasks to gain points. 

The music had to reflect the bubbly personalities of the real life gamers. The sound effects and samples provide silliness and unpredictability while the main music track is a driving, positive force throughout. 

With almost 180K views on YouTube alone, this ad created by PR Agency and Naughty Step Productions, was a fun diversion from the usual game world and engaged both fans of the game and its irl contestants.