JPML
  • Muller Light | The Lighter Note

    JPML:

    COMPOSITION & PRODUCTION


    Agency: We Are The Romans

    Co-writer and co-producer: Oliver Price

    Button
'Formula for the world's happiest song'

JPML / Oliver Price: Music
Agency: We Are Romans
Client: Muller Light
The Lighter Note is a track that’s been scientifically engineered to brighten up the gloomy winter months. Müllerlight set out to create a ‘happy song’, following a formula designed by music psychologist Dr Michael Bonshor, and produced by Jamie P & Oliver Price. 

To lighten up the colder winter months, Müllerlight has partnered with music psychologist, Dr Michael Bonshor, to unveil the formula for what makes the happiest song ever. The cheery song comes as new research - commissioned by fat free yogurt brand, Müllerlight - found that 71% of those surveyed say music is one of the most powerful influences on their mood. Two thirds (64%) of the nation said they listen to music to cheer them up, most often when they are lonely (43%), sad (42%) or when it's cold and dark outside (40%). Sure to make people smile, the happy formula has also been turned into a pitch-perfect track, called The Lighter Note, and is bursting with upbeat notes, peppy chords and feel-good musical breaks. The scientific formula devised by Dr Bonshor has also been used to reveal the songs that are scientifically proven to sweeten us up the most - with Good Vibrations by The Beach Boys being the song that takes the top spot. According to the formula, uplifting songs include a tempo of 137 BPM, verse-chorus-verse-chorus structure and combine reliable predictability with elements of surprise - such as a key change or unexpected set of notes.

The happy song formula: 
Major key + 137 BPM + 7 th chords + strong beat + 4 beats in every bar + short intro + (verse+chorus) 2 + repeated riffs + high volume + bright tone + (predictability*surprise).
Share by: